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New Brand Manager Joins HTA Ohana to Oversee Japan Market

Miki Wakai has joined HTA as the new brand manager overseeing Hawaii’s largest international market, Japan. She will work collaboratively with the HTA’s contractor, Hawaii Tourism Japan (HTJ), to ensure that marketing efforts are in line with the HTA’s strategic plan and drive demand and revenue for the state of Hawaii. 
 
“I look forward to working with my colleagues in Hawaii and abroad to market the Hawaiian Islands,” said Wakai. “The HTA has already done an excellent job growing the Japan market, and I’m excited to help them build upon this success.”
 
Prior to joining the HTA, Wakai worked at the Hilton Grand Vacation Club overseeing the marketing and sales office in Hawaii. She has extensive experience in the hospitality industry marketing to visitors from Japan, Korea and the U.S. mainland. 
 
Wakai received a Bachelor of Arts degree in international studies from Hawaii Pacific University. 
 
 

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