Tools & Resources

Tools & Resources

HTA supports the growth and success of Hawaiʻi’s businesses and community organizations in tourism. HTA provides tools and resources to assist in your destination brand marketing and product development efforts.

Marketing & Promotion Resources
For businesses wanting to participate in our world-wide tourism marketing opportunities, digital images to market the destination, and resources to authentically promote Hawaiʻi.

Festivals & Event Resources
For festival/event organizers to develop and enhance their festival or event.

Sponsored Programs/Event Resources
For programs and events that receive HTA funding. Here you will find report templates, sample documents and other resources.

Maʻemaʻe Toolkit - Hawaiʻi Style & Resource Toolkit
For those seeking essential information needed to authentically promote Hawaiʻi. The Maʻemaʻe Toolkit includes Hawaiian language tools, a Style and Resources Guide, a list of cultural activities and festivals and other pertinent information about our destination.

2023 Hawaiʻi Tourism Conference Presented by Hawaiian Airlines
The Hawaiʻi Tourism Conference 2023 Presented by Hawaiian Airlines took place on October 2 and 3, as a two-day in-person event of insightful discussions at the Hawaiʻi Convention Center focusing on the ongoing efforts to shape Hawaiʻi's regenerative tourism future to the Hawaiian Islands while prioritizing the well-being of our people, places, and culture.

2024 Spring Tourism Update
The Hawaiʻi Tourism Authority held its Spring Tourism Update on Wednesday, March 6, 2024. The event was streamed live from the Hawaiʻi Convention Center via Zoom, providing the public the opportunity to stay informed about the latest developments shaping the future of tourism. During the update, our team provided insights into their ongoing efforts to stimulate meaningful travel demand while emphasizing the importance for visitors to mālama our people, places, and culture. We also discussed our continued work to advance community-desired destination management practices and improve the balance between tourism's impacts and its economic benefits.

Maʻemaʻe Toolkit

To help market Hawai‘i authentically, browse through a resource of Hawaiian language tools, style and information guides, cultural activities and festivals, and other pertinent information.

See the Maʻemaʻe Toolkit

Digital Asset Library

Register to access the Knowledge Bank, a public resource of images related to Hawai‘i and tourism-related activities.

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Partnership Opportunities

HTA's Global Marketing Team offers a variety of consumer, travel trade, and MCI marketing opportunities. Partnership opportunities include digital and social media marketing, public relations, travel trade, and meeting sales programs.

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Announcements

Read the latest announcements that provide up-to-date information about current HTA's programs, events and activities.

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