HTA is committed to a solicitation process that is comprehensive, fair and impartial.

HTA Funding Opportunities to Support Natural Resources, Culture, Community Festivals, and Signature Events

Applications for funding support through the following Hawai‘i Tourism Authority programs are now closed.

Resort Area Hawaiian Culture Initiatives (Maui only)
Provides funding support in 2023 to displaced musicians and cultural practitioners who previously worked in impacted resort areas on Maui due to the Lahaina wildfires.
Click here to download the Request For Proposals PDF

Resort Area Hawaiian Culture Initiatives (Statewide)
Provides funding support in 2024 to cultural practitioners providing authentic Hawaiian experiences and musicians providing  Hawaiian entertainment and music in resort areas throughout Hawai‘i.
Click here to download the Request For Proposals PDF

Kahu ‘Āina
Formerly known as Aloha ‘Āina, provides funding support in 2024 to responsible community-based entities with an emphasis on ʻāina-Kānaka (land-human) relationships and knowledge that manage, preserve, and regenerate Hawai‘i's natural resources and environment.
Click here to download the Request For Proposal PDF

Kūkulu Ola
Provides  funding support in 2024 to community-based awardees that enhance, strengthen, and perpetuate the Hawaiian culture through genuine experiences for residents and visitors alike.
Click here to download the Request For Proposal PDF

Community Enrichment
Provides funding support in 2024 to unique, authentic and highly-valued visitor-related experiences, and represents activities that are developed by the community for the community and are things the community is willing to and wants to share with our visitors.
Click here to download the Request For Proposal PDF

Signature Events
Provides funding support to events in 2024 that attract attendees and participants from outside the state of Hawai‘i with extensive national and international marketing. They are typically high-profile events larger in scale than those in the Community Enrichment Program. These events also have a high media value, i.e., print, online, and broadcast impressions.
Click here to download the Request For Proposal PDF

Request for Proposals

HTA regularly issues open solicitations – Requests for Proposals (RFP), Requests for Qualifications (RFQ) and Invitations for Bids (IFB) – to secure professional services from qualified contractors in support of HTA’s mission on behalf of the State of Hawai‘i .

HTA is committed to a solicitation process that is comprehensive, fair and impartial. The process is overseen by an attorney trained in government procurement and contracts. All applicants are subject to the same rules and restrictions to ensure the integrity of the process. Evaluator identities are kept confidential during the procurement process, and individual evaluator scores are not shared in order to avoid undue influence. Proposal requirements and the steps in the evaluation process are explained in detail to prospective applicants, and the applicants who do not win are provided with their final evaluation score breakdown in comparison with the winning score in order to provide context and to ensure transparency. Through its commitment to integrity and transparency, the HTA is able to gain trust in the vendor community thus increasing competition, resulting in better quality and value for the State of Hawai‘i.  

Interested parties shall proceed to the HIePRO website; https://hiepro.ehawaii.gov/welcome.html, to view the RFP documents and to submit your proposal.

The following is a listing of active solicitations. The State has established the Hawaiʻi Awards & Notices Data System and the Hawaiʻi State eProcurement System (HIePRO)  to promote an open and transparent system for vendors to compete for state contracts electronically.  

Request for Proposals for HTA RFP 24-06 Island Destination Brand Management & Marketing Services

The HTA is seeking a Contractor to provide a full range of comprehensive brand management and marketing services on each island (Kaua‘i, O‘ahu, Maui, Moloka‘i, Lāna‘i, and Hawai‘i) and in HTA's major market areas (U.S., Canada, Japan, Oceania, Korea, China, and Europe).

Request for Proposals for HTA RFP 24-07 HTA Governance Study

The HTA must evaluate the overall governance structure, the highest and best use of its resources, the structure of its organization, and internal processes. To support these efforts, the HTA seeks a qualified, independent firm with proven experience in the assessment, comprehensive strategic planning, and process review, which can identify and evaluate HTA’s overall governance structure, the highest and best use of its resources and the design of the organization.

FY2024 Solicited Contract Awards

RFP 23-12 Construction Management / Project Management Services for The Rooftop Terrace Deck - Full Repair at the Hawai‘i Convention Center 09/15/2023 $1,775,915.23 Rider Levett Bucknall Ltd 24001
IFB 24-02 Hawai‘i Tourism Conference Service Provider 2023 08/01/2023 $200,000.00 Pacific Rim Concepts LLC 24002
RFP 24-03 Hawai‘i Tourism Destination Brand Management & Marketing Services for the Europe Major Market Area 09/15/2023 $2,000,000.00 Emotive Travel Marketing Ltd 24004
IFB 24-05 Planning Services for a Messaging Strategy and Tourism Recovery Plan 10/10/2023 $99,659.65 SMS Research & Marketing Services, Inc. 24007

FY2024 Sole Source Contracts

2024-2026 Big West Conference Partnership The Big West organizes and promotes conference championships where the conference member teams meet in one location and compete in a winner take-all championship 08/30/2023 $500,000.00 Big West Conference dba Big West Conference 24003

Previous Awardees

To view previous awardees for Solicited Contract Awards and Sole Source Contracts click here.

Hawai‘i Convention Center RFPs

Click here to view the Hawai‘i Convention Center RFPs. 

Maʻemaʻe Toolkit

To help market Hawai‘i authentically, browse through a resource of Hawaiian language tools, style and information guides, cultural activities and festivals, and other pertinent information.

See the Maʻemaʻe Toolkit

Digital Asset Library

Register to access the Knowledge Bank, a public resource of images related to Hawai‘i and tourism-related activities.

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Partnership Opportunities

HTA's Global Marketing Team offers a variety of consumer, travel trade, and MCI marketing opportunities. Partnership opportunities include digital and social media marketing, public relations, travel trade, and meeting sales programs.

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Read the latest announcements that provide up-to-date information about current HTA's programs, events and activities.

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