Japan

a.link LLC is contracted by HTA for brand marketing and management services in Japan.

Japan

Market Overview

Japan has long been Hawai‘i’s largest source of international visitors. While the COVID-19 pandemic significantly reduced the number of visitor arrivals from Japan, Hawai‘i Tourism Japan (HTJ) will leverage the regions’ longstanding ties to advance tourism recovery efforts in 2022.

Strategy

  • Aim to inspire the values of aloha and mālama with travelers and industry partners while developing new products that connect visitors with the community.
  • Target and attract segments that cultivate pono travelers to Mālama Hawai‘i and increase spend, offering the highest value for the state.
  • Promote Hawai‘i’s unique brand story on Hawaiian culture, local community and natural beauty, showcasing the state’s appeal over competing destinations.
  • Leverage HTJ’s expansive networks to create new initiatives that pivot towards regenerative tourism and drive a path to Hawai‘i’s economic recovery and community well-being.
  • Support the travel industry with co-ops and continue market education through the Aloha Program.

Contact Information

Japan Office

Hawai‘i Tourism Japan
Ichiban-cho Shinko bldg. 1F
29-2 Ichiban-cho 
Chiyoda-ku, Tokyo
102-0082
Japan 

Telephone:  011-81-3-6261-3418
Fax:  011-81-3-6261-3419
Email: [email protected]
Website: www.gohawaii.com/jp

 

Hawai‘i Office

Eric Takahata
Managing Director
Hawai‘i Tourism Japan
1600 Kapiolani Blvd., Ste. 723
Honolulu, Hawai‘i 96814

Telephone: (808) 942-4200
Fax:  (808) 942-4202
Email: [email protected]

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Partnership Opportunities

HTA's Global Marketing Team offers a variety of consumer, travel trade, and MCI marketing opportunities. Partnership opportunities include digital and social media marketing, public relations, travel trade, and meeting sales programs.

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